Our Origin – The Treasure of the Snow Land

On the vast snowy plateau of Tibet, local people call the yak “Nor”, meaning treasure.
For centuries, yaks have lived in harmony with the natural environment at high altitudes,
providing invaluable resources to humanity: fine wool, Yakoo (the finest yak down fiber),
milk, meat, and even dung used as sustainable fuel.
Yaks are known as “The Treasure of the Snow Land.” Living year-round in extreme
high-altitude conditions, they have naturally developed an exceptional thermal insulation
system